Pull out your checkbook.
An anonymous donor will give $50,000 to GW if 2,015 or more alumni donate before the end of this month. The University has about 250,000 alumni, but an alumni donation rate that is historically lower than its peers.
So far, 211 alumni have made contributions since the fundraising push was announced at the beginning of the month.
Officials often create incentives to bring in gifts in a specific time frame by setting goals or announcing the promise of a matching gift. An anonymous alumna pledged to match any gift that a senior made during a week in April up to $3,000 as part of the Senior Class Gift Campaign. .