GW took its place in the global fight for gender equality when the University hosted the HeForShe D.C. campaign launch Monday.

The UN Women National Capital Chapter, D.C.’s branch, is aiming to get 10,000 male signatures on the HeForShe Pledge, a commitment that asks men to taking action against all forms of violence and discrimination facing women, member Tim Harwood said.

HeForShe aims to engage men and boys specifically as advocates for gender equality and women’s rights – an effort to create a solidarity movement. The campaign focuses on ending violence against women, empowering women in economics, and helping more women secure a role in politics.

“Go beyond the pledge. Work for equality in your local community here in Washington,” Harwood said.

About 75 GW students attended the event, including members of fraternity chapters and Students Against Sexual Assault. The D.C. launch event included prominent women’s rights activists from Global Women’s Institute, Men Can Stop Rape, and Promundo, and Orlando Dixon, an R&B singer from NBC’s The Voice, led the pledge-signing.

HeForShe D.C. will partner with local D.C. organizations to educate young men on gender equality and stopping violence against women.

Emma Watson, the UN Women Goodwill ambassador, called for HeForShe’s creation in September when she spoke in front of the UN. During her speech, which has been viewed online more than 11 million times, Watson emphasized each individual’s importance in helping to achieve gender equality globally.

Celebrities and high-profile policy makers, including President Barack Obama and UN General Secretary General Ban Ki-moon, have already signed the pledge on HeForShe’s website.