Serving the GW Community since 1904

The GW Hatchet

AN INDEPENDENT STUDENT NEWSPAPER SERVING THE GW COMMUNITY SINCE 1904

The GW Hatchet

Serving the GW Community since 1904

The GW Hatchet

NEWSLETTER
Sign up for our twice-weekly newsletter!

FRESHFARM workers ratify union agreement
By Max Porter, Contributing News Editor • February 15, 2024

GW ‘making history’ with custom coin

The GW challenge coin. Photo courtesy of GW Impact.
The GW challenge coin. Photo courtesy of GW Impact.
If you’re trying to raise $1 billion, just mint a few coins.

At least that seems to be part of GW’s strategy for its “Making History” fundraising campaign that publicly launched this June.

During the glamorous launch event at George Washington’s home in Mount Vernon, Va. earlier this summer, alumni and donors rubbed shoulders with top University administrators. And as a bonus, GW unveiled freshly minted “challenge coins.”

The coins, featuring a profile of the first president, are meant to give owners a sense of pride in Washington’s vision for a college in the nation’s capital. And because everyone loves a good challenge, the coin also acts as a reminder to work toward the massive fundraising goal.

It’s unclear how effective the novelty will be in pulling in multi-million dollar donations. But, hey, at least it looks cool.

More to Discover
Donate to The GW Hatchet